About Amanda + Merdeka

Human by design. Serious about results. Intentionally not stuffy.

Amanda DeVlugt is an executive facilitator, talent partner, hospitality leader, and founder of Merdeka Consulting and The Quarter Power Theory™.

Portrait of Amanda DeVlugt, founder of Merdeka Consulting

The work

Amanda partners with senior leaders and organizations to design and facilitate learning journeys, executive conversations, and leadership systems that translate strategy into sustained performance. Her approach blends strategic questioning, evidence-informed behavior design, practical frameworks, and high-energy facilitation.

  • At Deloitte, she led the global rollout of an enterprise sales methodology across a 1,500-person digital and inside sales organization.
  • At Hilton, she served as a primary facilitator for leadership, revenue generation, and executive development programs, delivering more than 600 sessions for General Managers and Sales Directors across the United States.
  • Her current consulting work supports leaders and organizations—including hospitality teams working through service, culture, and execution challenges—to build sustainable processes, stronger leader behaviors, and measurable improvement.

Why Merdeka

Merdeka means freedom in Indonesian.

The company honors Amanda's father, a lifelong hospitality and cruise professional who understood that serious work and memorable human experiences can exist together.

Focus areas

Where Amanda does her best work.

Executive + leadership facilitation.

Learning + reinforcement.

Hospitality + service.

Customer success + revenue.

Speaking + on-air delivery.

Original frameworks and practical tools.

Kindness, clarity, accountability, and excellence are not opposites. They are the architecture of work people are proud to own.